Pr Marketing Manager – NHS

Salary: £52,800 – £55,200 per year

PR Marketing Manager – NHS

Starting salary of £52,800 – £55,200with development to £49,543

• Flexible and agile working primarily from home with 1 day per week in the Wakefield Office
• 25 days holiday + 8 statutory days
• 3 extra days to take at Christmas/New Year
• Holiday buy back scheme via salary sacrifice
• Contributory matched pension (up to 10%)
• Electric Car Scheme via salary sacrifice
• • Learning and Development opportunities
• • Digital Perks platform (discounts off shopping and travel)
• • Free parking in Wakefield
• Wellbeing programme
• Employee Assistance Programme/Mental Health First Aiders
• Social event programme

Duties:

• Own the development and implementation of an overarching strategic communications plan, and coordinate campaigns, tools and channels to support the organisation in achieving its objectives

• Take a lead role in managing and delivering corporate communications planning, covering both internal and external communications and the communications for the senior leadership team

• Collaborate with colleagues across the organisation, and with external partners, to develop communications and engagement plans that raise awareness of, and build engagement with programmes and projects and deliver measurable outcomes

• Lead the development of a media relations strategy and implement media relations activity including identifying good news stories, researching and writing press releases and building relationships with journalists from local, regional, national and specialist publications

•Develop and manage content for a range of communications and engagement tools including:-Websites-Social media channels-E-Newsletters-Research and produce impact case studies (both written and video)-Develop a programme of regular blogs, vlogs and podcasts-Coordinate the editing and production of corporate publications including the annual Business Plan and Impact Report, and other information materials-Develop impactful brochureware and presentation materials

•Horizon scanning for new opportunities

•Research and evaluate new and innovative social, digital and offline communication tools and, where these are used, champion their use with colleagues and stakeholders

•Be responsible for developing and managing an awards strategy, and subsequent award entries, to raise the profile

•Manage internal communications tools and take a lead in ensuring colleagues and new starters are kept informed about, and involved in, the wider work of the organization

•Support joint communications activities with regional and national partners

•Be a member of the internal Equality and Diversity group to ensure diversity, inclusion and equality is embedded in all communications

•Manage and evaluate communications and engagement activity and budgets to ensure agreed standards and targets are evaluated and achieved and activities provide value for money

•Work with and manage external agency contracts related to lead area of responsibility, and developing tender documents / specifications / briefings for external suppliers of any relevant products and services

•Manage, motivate, support and develop our Marketing and Communications team members to ensure that they are able to deliver their responsibilities

•Ensure all activity complies with current legislation related to data protection, accessibility and usability, and be alert to new /emerging regulations and guidelines such as the GDPR regulations