Marketing Manager
Full job description
Cineworld
Salary: £52,800 – £72,000 per year
We have an exciting opportunity for an Acquisition Marketing Manager to join our Head office team in Chiswick West London, next to Gunnersbury tube station on the District Line and Overground or a short walk from Kew Bridge mainline station..
The Cineworld Group Plc is the leading cinema group in the UK and Ireland. Founded in 1995 we now have 80 cinemas across the UK & Ireland with exciting plans to continue our growth and improve the customer experience we deliver. With the recent investment in digital screens, an increasing slate of 3D films, alternative content, IMAX screens and new venues this is a great time to be a part of our business.
At Cineworld, we want you to be part of our open, lively and diverse environment, where every employee can make a contribution and where you will receive on-going learning and development. Reporting into the Head of Marketing you will define and ensure effective delivery of Cineworld’s acquisition marketing communications to drive admissions, market share and revenues. You will have a team of four Acquisition Campaign Managers to assist you in the delivery of all business objectives.
Responsibilities of our Marketing Manager
– Define the Acquisition Marketing strategy and manage delivery of integrated marketing campaigns to drive admissions and market share, using customer and data insights
– Coordinate the specific plans to support acquisition for individual propositions across Local and -National level
– Manage and coordinate revenue incomes through distributor support/advertising
– Work with the brand team to ensure brand consistency in all external and internal creative and communications and ensure any advertising complies with ASA regulations and guidelines.
– Lead, motivate and manage the team in order to achieve all objectives creating a succession plan for the team
– Manage the Marketing agencies, ensuring excellent levels of service delivery and output and long term partnerships.
– Manage field relationships to ensure buy-in, consistent delivery and excellent implementation of all marketing campaigns in cinema
Our Marketing Manager will possess a relevant Marketing Qualification and significant experience gained from either Retail or a Leisure led brand covering the key areas of Marketing, PR and media buying. Extensive experience of handling multiple projects is required as is an ability to work with a number of internal and external stakeholders including distributors to deliver engagement and results. Experience of managing and planning campaigns effectively is essential as is your ability to set and monitor budgets with a focus on ROI. With a strong commercial background and experience of building, leading and developing high performing teams, you will be a strategic thinker capable of defining a vision and delivering campaigns to short notice and budget. An understanding of the Operations mind set is a must as is a genuine love of film. Your flexibility, self awareness, strength of character and customer focused approach will ensure success within the role.
In return for your hard work and commitment FREE MOVIES are just one of the benefits we offer alongside your career development.
to be considered for our Marketing Manager position.
To apply for this job please visit definitejobs.co.uk.