Marketing Insight Analyst

Marketing Insight Analyst

Location: Portsmouth, Hampshire
Salary: £30,000 – £42,000Negotiable DOE + excellent Benefit package

Medialab are an Industry leading Media Planning Agency known for their analytical approach to planning, their innovative solutions, and their commitment to deliver target beating acquisition campaigns alongside their clients.

We currently have an exciting opportunity for a technically-gifted, enthusiastic Analyst to join Datalab, and really make a difference.

Datalab provides data processing and marketing campaign services for Medialab, to help their clients increase their revenue, improve customer experience and reduce marketing costs.

This is an integral role within the data team, requiring a broad blend of skills;

Excellent knowledge of SQL Server 2008/2012
Experience using ETL tools
Ability to build Campaign Management or Customer Relationship Management (CRM) solutions
A working understanding of data analysis techniques.

You will be running day-to-day processes, liaising directly with clients, gaining an understanding of their campaigns and helping to drive our growing business forward.

The role offers lots of responsibility and all the rewards that come with it.

Summary of main duties and responsibilities:

Ensure that all work undertaken on behalf of clients is executed and delivered to the highest professional standards, on schedule, to specification and on budget.
Review and analyse results, assisting other business areas.
Working closely with the technical lead to ensure the successful delivery of client projects.
Monitor and direct key client projects from initial briefing through to final delivery.
Produce, prepare, interpret and present recommendations for client campaign reviews.
Client facing: presentations, pitches, proposals plus general advice, recommendations and consultancy.
Internal liaison and collaborative working with technical data team to produce deliverable regular and ad hoc client analysis, including matchback exercises, channel halo effect, lifetime value analysis and future strategy & scenario planning.
Project management capability for coordinating on-going and longer term projects.
Be proactive at coming up with new ideas for revenue generating opportunities, both within the existing client relationships and also to support new business generation.
Must be willing to work at the Medialab office in London at least once a week.

The ideal candidate:

Minimum 2 years’ experience operating at a Senior Analyst level delivering complex multichannel marketing solutions, including single customer view, data quality, analytics, multi-channel campaign product tool integration, real-time solutions.
Experience in an Integrated Data Agency.
Experience of building reporting and analysis tools using SSRS, QlikView, Tableau, Pentaho, faststats.
At least 2 years commercial SQL server 2008 or 2012 plus SSIS experience
using ETL tools i.e. DataStage, Informatica, SSIS, Talend, etc
Ability to review and analyse data results and make solid recommendations.
Highly self-motivated with excellent prioritisation and multi-tasking skills.
Good level of client facing experience essential, developing relationships
Ability to communicate complex topics with clarity, confidence and conviction
Highly numerate with advanced understanding of Microsoft Excel.

Personal Attributes:

Pragmatic approach, focused on delivering results.
Highly organised with strong attention to detail.
Logical thinker, with the entrepreneurial eye to innovate and launch new projects based on sound reasoning.
Genuine team player, prepared to lead by example.
Good listener, articulate, persuasive, patient and resourceful.
Above all, a hard working nature, genuine passion for the opportunity and a burning desire to succeed.

If you think you have the attributes and passion that this role requires then please submit an up to date copy of your CV for consideration.

Keywords: Marketing, Marketing Data Analyst, Marketing Insight Analyst, Data Analyst, Digital Media, Online Marketing, Analyst, Digital Marketing, Online Media, SSRS, QlikView, Tableau, Pentaho, SQL Server, SQL, ETL, DataStage, Informatica, SSIS, Talend, Marketing solutions, faststats