5 Luxury, Director of Sales & Marketing
Full job description
Berkeley Scott
Salary: £58,200 per year
Up To £48,500 tax free including Housing Allowance, One yearly air ticket, Private Medical Insurance and Bonuses based upon KPI Targets.
The properties are catering for the highly elite International clientele in a super 5* environment where nothing is too much and service and standards are of the upmost priority. Set in the beautiful beach resort of Koh Samui where the sun always shines and the way of life philosophy is work hard, play hard
We are currently assisting our client with the recruitment of their next Director of Sales & Marketing. This position will also look at a number two who wants to step up to take on this leading role.
You must have previous 5 star deluxe experience within the hotel market and preferably within a boutique environment.
The Sales & Marketing Manager will oversee the sales and marketing teams in developing and executing sales strategies, maintaining relationships with existing clients as well as identifying new sources of business in order to optimise revenue and market share.
Main duties include:
*Create the hotel’s Sales & marketing strategy and objectives addressing targets for revenue and market segments – for both rooms and catering
*Identify areas of opportunity within Sales, Marketing and Revenue that subsequently add top-line value to the hotels’ total revenue performance.
*To produce an annual calendar of sales activities, budgets and revenue plan
*To be actively involved in the development and implementation of sales promotions and incentive programmes to increase market share
*Conduct market analysis to determine client requirements, occupancy potential and desired rates
*Research and identify new business opportunities and niche markets
* Promoting regular positive dialogue and support, ensuring the proactive sales team continue to follow the hotel strategies implemented.
*Expand the corporate base of the boutique hotels by securing and strengthening new and existing accounts
*Build and maintain strong business relationships with all accounts whilst following and supporting the revenue management strategy of the boutique hotel
*In conjunction with the F&B Manager, maximise sales and profitability for F&B in line with budget
*Ensuring the effective planning and forecasting of F&B sales
*Monitor all day to day activities of direct reports
*Produce regular sales reports for achievement and projections on all sales activities
*Execute and support operational aspects of business booked eg generating proposal, writing contracts, customer correspondence
*Review and ensure customer satisfaction is always delivered through interacting with clients to obtain feedback on product quality and service levels.
*Actively promote the company in a professional manner including the organising and attending of client events networking and Familiarisation visits as required
*Ensure the hotels participation in trade shows, exhibitions and functions that support the hotel
*Networking and participating in Local Business Community Forums
*To have great competitor hotel knowledge and have a very strong understanding of what is happening in the market at all times.
The ideal candidate will have
*Previous experience as a Sales & Marketing Manager with a proven track record
*Highly driven & motivated together with experience in building a new brand is a bonus
*Experience developing sales strategies and implementing a sales and revenue plan
*Developing new sales strategies
*Good interpersonal and negotiation skills
*Strong strategic focus with a proactive approach and ability to manage independently
*Excellent presentation and communication skills
*A strong commercial focus with a thorough understanding of revenue and yield principles
*Strong leadership and people management skills to be able to lead a team competently
The ideal candidate would come from a boutique 5* hotel environment as a number 2 looking to step up.
Please forward your CV in word format to
Due to high demand, only successful candidates will be contacted.
To apply for this job please visit definitejobs.co.uk.