Digital Sales Executive

Regional Digital Sales Executive

North East

Regional Digital Sales Executive Job Purpose:

To increase annual spend from key clients through face to face presentations of the multimedia product portfolio. The main purpose of this role is to sell high value online display, digital creative solutions and digital marketing services to local advertisers. Targeting in particular lapsed and new local advertisers who have significant marketing budgets not currently being spent with our client.

Regional Digital Sales Executive Core Responsibilities:

Sales Activity and performance, responsible for:
* Agreeing with Sales manager digital revenue targets and KPIs
* Developing a digital sales activity plan that will exceed the revenue targets and KPIs to include required number of appointments with existing clients and agreed new potential key accounts
* Managing own territory and customers in accordance with performance standards
* Developing a thorough understanding of the customer’s business including the market their business operates in and current trading challenges and conditions
* Creating and presenting a media sales proposition that meets the customer’s needs and the Group’s objectives, i.e. high value online display, digital creative solutions, digital marketing services, series sold, cross sell, in accordance with set pricing structure
* Creating new advertising campaigns that meets the customer’s changing objectives
* Actively reviewing advertising campaigns with the customer on a regular basis to ensure needs are met and a high level of customer satisfaction is achieved. This should include demonstrating online audience reach through digital statistics.
* Delivering outstanding customer care including rectifying problems within the required performance standard
* Educating customers in new products and propositions that will enhance their business performance and meet Group objectives
* Monitoring sales performance, utilising CRM performance dashboard and taking action to rectify

Regional Digital Sales Executive ideal Experience:

Successful track record in consultative sales
Successful track record in selling digital advertising / digital services
Ability to sell sophisticated digital solutions (e.g. data targeted advertising, microsites, Google AdWords, websites, social media tools – solutions that will measurably increase business performance)
Ability to work both as part of a team and on their own
Ability to work with senior management to positively influence the sales team in our publishing units
A proven track record of success and career development.
The role requires visiting customers in different locations therefore the ability to drive or have the means to travel is essential.
I.T. Skills – previous experience of ad booking / ad serving systems and CRM database advantageous
Maths – GCSE minimum level
English – GCSE minimum level

Salary £33,600 – £38,400 DOE with a realistic OTE of £45,000