B2b Paid Media Specialist

Walker and Sloan are proud to be working with a well known B2B Tech/ SaaS digital marketing agency in London. Due to some great growth they are now looking to appoint a talented Paid Media Specialist to the team on a full time basis. B2B Paid Media Manager London (Hybrid – 3 days in office) £54,000 +

Benefits The Opportunity: We are currently working with a growing and highly regarded marketing agency in London that is looking to hire a B2B Paid Media Specialist to join their expanding digital team. This is a fantastic opportunity for a paid media specialist with strong B2B marketing

experience who enjoys working across strategic, performance-led campaigns for a variety of clients. The successful candidate will play a key role in planning, managing and optimising paid campaigns across multiple channels while working closely with internal strategy, client services and creative teams. Key

Responsibilities : • Manage and optimise B2B paid media campaigns across Paid Search, Paid Social and Display • Develop performance-driven strategies focused on lead generation and ROI • Monitor campaign performance, budgets and reporting across multiple client accounts • Analyse campaign data and provide actionable insights and recommendations • Work closely with Account Management teams to support client growth and retention • Present campaign performance and strategic recommendations confidently to clients • Identify opportunities for campaign improvements and innovation • Keep up to date with paid media trends, platform updates and industry developments

Skills &

Experience Required: • Previous

experience in a Paid Media role within a marketing agency environment • Strong B2B campaign

experience is essential • Hands-on

experience across Google Ads, LinkedIn Ads and Paid Social platforms • Strong analytical and reporting

skills with a data-driven mindset •

Experience managing campaign budgets and performance optimisation • Excellent communication and client management

skills • Ability to manage multiple projects in a fast-paced environment •

Experience using GA4 and reporting platforms would be beneficial What’s on Offer: • Salary up to £54,000 • Hybrid working – 3 days in the London office • Strong progression and development opportunities • Collaborative and supportive agency culture • Opportunity to work with exciting B2B clients and integrated marketing teams • Excellent

benefits package