Marketing Executive

Salary: £132 per day

My Global Client requires an experienced Marketing Executive to join their fast-paced Marketing Team.

As a self-starter, you will be responsible for supporting the Motorcycle Marketing Department in the European region. You will support the team as it generates exciting campaigns and marketing assets for both off and online, working with agencies and other suppliers. You will also work closely with the marketing teams across Europe to help support them with information and requests.

The role includes liaising with agencies, suppliers, and internal stakeholders, helping organise and coordinate projects as well as attending and assisting on selected events.

This role also includes general office tasks such as the organisation of team events, diaries, general administration, and proofreading.

Main Responsibilities:

Brand Marketing:

• Support the brand manager in the planning, development, and creation of all European Brand activations.
• Support the brand manager in the planning, development, and creation of customer-orientated events

• Attending relevant weekly and bi-weekly brand marketing / digital content calls with suppliers and local branches.

Administrative/Operational:

• Making requested changes to documents and presentations.
• Image production and resizing for social platforms (where appropriate)
• Using internal systems to update and check information when needed.
• Preparing and checking key marketing campaign assets before they go live.
• Managing communications with all European markets while ensuring effective exchange of information.
• Writing up meeting minutes when requested.

Social Media:

• Planning and liaising with agencies to create social content for the Adventure Roads social channels.
• Responsible for publishing all videos for the Honda Motorcycles YouTube channel – including tags and end frames etc.
• Tracking and checking local branch social media accounts to understand what assets are being used and their reaction to them.
• Working with agencies to enhance social platforms with paid media campaigns are relevant times.

Digital:

• Supporting the digital manager on all operational aspects for new page creation: copy, page layout, image selection, page checks, search engine optimisation, and keyword implementation.

Analytics/Competitor Research:

• Creating analytics reports to support the team, including YouTube and Facebook/Instagram.
• Work with relevant agencies in the creation of and maintenance of analytical dashboards to track success and determine ROI
• Using Google Analytics to put together weekly reports to track website effectiveness
• Ongoing competitor research.

Qualifications, skills and experience:

Required/Desirable:

• Previous Marketing Experience (Brand Side or Agency) is highly desired, however, graduates who previously did an undergraduate placement will be considered
• Excellent written and verbal communication.
• Detail-oriented with project coordination skills and a highly organised approach
• Strong numeracy and comfortable working with financial information and systems.
• Can-do attitude with a positive outlook
• Strong interpersonal skills & ability to communicate with a diverse group of individuals.
• Competent IT skills in Microsoft office applications (Mail, Calendar/Teams, Word, and PowerPoint).
• Enthusiastic about marketing with a desire to learn and grow
• Ability to prioritise and plan effectively.
• Creative thinking.
• Deadline oriented and able to work under pressure. Knowledge of Google Analytics is favourable.
• Knowledge of Photoshop, and other photography and video editing tools is favourable but not necessary.

Experience or genuine interest in the motorcycle sector favourable

Interested?!

Parkside Recruitment Ltd is acting as an Employment Business in relation to this vacancy. Parkside Recruitment is an Equal Opportunities Employer.