Performance Mobile Marketing Manager

PERFORMANCE MOBILE MARKETING MANAGER
£36,000 – £60,000per annum + relocation package
Gibraltar

CCUK is proud to be recruiting for an online marketing and advertising agency who are seeking to employ a Performance Mobile Marketing Manager to join their newly established team based in Gibraltar.

The successful Performance Mobile Marketing Manager, reporting into the Group’s Head of Marketing, will be responsible for managing and executing a portfolio of paid mobile media campaigns in order to drive cost-effective and strong quality app downloads according to budget. The Performance Mobile Marketing Manager will manage all mobile display campaigns, marketing campaigns and promotions as well as the following other responsibilities.

The Responsibilities

* Monitor and report on KPIs in order to track traffic and conversion rates
* Manage and execute all mobile display campaigns, optimisations and budget management
* Create, target and segment all mobile marketing campaigns
* Ensure adequate market research is completed along with competitor analysis to identify mobile trends, new mobile advertisements, and other opportunities to target within the industry
* Ensure a sufficient mobile marketing business development strategy is developed, ensuring carrier opportunities and partnerships are covered
* Oversee all mobile marketing processes and reporting
* Oversee advert serving and tracking solutions.

The Candidate

* Strong background in mobile media marketing, at least 3 years of direct experience
* Experience of digital marketing tools such as Tune, AppsFlyer, Mobile Apprtracking, Omniture
* Industry experience from an E-Commerce, Gaming, Online Travel or Online Trading organisation
* Degree educated in Marketing or a related field
* Strong analytical mindset, with a strong background and understanding of mobile digital metrics
* Strong understanding of CTR, Conversion rate, CPA and CPI
* ASO knowledge
* Exceptional written and oral communication and presentation skills
* Exceptional time management and excellent attention to detail, with a highly enthusiastic attitude
* Mobile Programmatic buying is highly advantageous.

Why Gibraltar?

is a British Overseas Territory on the edge of the Iberian Peninsula neighbouring Southern Spain. It boasts 300 days of sunshine per year, a relaxed out of work lifestyle and is easily accessible to the rest of Europe from Gibraltar and Malaga airports. The primary currency in Gibraltar is pounds/sterling and there are excellent English speaking schools if you are relocating with your family.

To Apply

Commercial Consultants (UK) Ltd are acting as an Employment Agency on behalf of our client to recruit for an experienced Performance Mobile Marketing Manager on a permanent basis.