Women’s Health International Marketing Manager

Sexual Health Diagnostics Marketing Manager – Up to £80k + BENEFITS

This position is responsible for the evolution and effective execution of this organisations marketing strategy for Sexual and Women’s Health diagnostics globally.

The main function of the role will be to develop and implement marketing programs to drive awareness of the Sexual Health portfolio.

Primary Responsibilities:

Develop and implement a multi-faceted Tactical Marketing Plan in line with company strategy
Develop relationships with KOLs ensuring all key stakeholders within R+D, Sales and Manufacturing are aware of market demands
Driving the business gaining demand to achieve sales goals
Working with advocates of the technology increasing brand awareness via Patient Advocacy groups and Professional Associations
Identifying new ways to increase sales via market involvement
Constant updating of market intelligence and competitive environment Technical skills and abilities required:

Global Life sciences Diagnostics Marketing experience
MBA, CIM Diploma or marketing qualification
>5 years experience in specialist healthcare/diagnostic marketing
Prior product launch experience is absolutely essential
Experience having developed and implemented a multi-faceted marketing campaign