Senior Analyst Marketing Actionable Insights Saas IT Services

Salary: £108,000 per year

Senior Analyst – IT Services

AKA: Business Intelligence Analyst, Customer Market Insights, Competitor Market Intelligence Analyst, Growth Marketing Strategy Intelligence 

Basic up to £90k 

Remote anywhere in the UK. Travel required as and when

You will be joining a Globally recognised Consumer Champion & industry leading Sales Enablement Platform based on product & service testing analytics. This company is highly respected by all its clients and you will be looked at as a Thought Leader.

Offices in USA, United Kingdom, Japan, Hong Kong and China. 

• The Senior Analyst is responsible for the subject matter of IT services (As A Service; Device, IT, ECM, Print Solutions, Cloud) and will look to research, explore, forecast and analyse the industry on an ongoing basis
• Managed IT services is an evolving area. Coverage will include the forecasting & analysis of trends that comprise cloud, mobile, digital transformation, security and technology for the smart workplace

Senior Analyst will develop market forecasts, sizing, conduct desk & primary research and write about thought provoking industry trends

Closely engaged with marketing and sales of their content, concepts and products. This may include the strategy development of deliverables, research, multi-client studies, consulting & new business development activities

Essential Functions

• Ownership of the IT Services practice area, shaping the research direction with the office team, creating and delivering valuable content in various forms
• Develop methodologies with the forecast team to size and forecast relevant market opportunities and support with research
• Manage research and projects within alternating teams, to specified timelines, identifying appropriate frameworks, methodologies and data outputs
• Create compelling deliverables that attract new clients and help with the retention of existing clients building deep and trusted relationships to proactively promote our consulting capabilities
• Conduct speaking engagements at trade events to promote thought leadership 
• Experience with primary research concepts and methodologies
• Project management skills to manage teams and timelines
• Proficient in secondary research
• Ability to successfully produce high quality written reports, blog posts, or other content while consistently meeting deadlines

Education: Bachelor’s degree in Marketing, Business Management, IT, Economics, Journalism or a minimum of 3 years of industry experience in an IT environment. MBA a plus but by no means mandatory

This is a remote working role anywhere in the UK. The company offices are in Berkshire but it is not essential to be commuting distance, however meetings will need to be attended as well as travel globally as and when needed.