Communications & Employer Brand Specialist

Salary: £36,000 – £48,000 per year

Company Description

Reassured Ltd is the largest non-advised life insurance intermediary in the UK with established locations in Basingstoke, Portsmouth, Southampton, Manchester, Bristol, Brighton, Bournemouth and Chester. We are an ever growing company seeing a headcount growth of over 1000 employees and successfully launched 4 new sites in 2020. Growth continues to be our theme in 2021, with new Advised business offering, a growing sales team and support team across the entire business with further ambitions to open new locations across the UK. We arrange over 15,000 new customer life insurance policies per month with leading sales conversions and customer satisfaction metrics. The business is outbound, B2C sales from internet generated customer enquiries.

We are the 2019 BESMA Sales employer of the year, 2019 BESMA Sales team over 50 people of the year & Inspire 19 employer of the year. In 2018, Reassured was awarded the Princess Royal Training Award for outstanding achievements in on boarding and developing our employees. We have also just been voted number 12 on Sunday Times’ best Companies to work for in Mid Size Business category.

Job Description

Role

This role will involve defining the strategy for and delivery and maintenance of all internal communications, social media management and Employer Brand marketing.

Key Responsibilities

· Work with teams across the business to collaborate on marketing and communication projects, including reviewing corporate intranet and any other suitable communication tools

· Ability to create and deliver innovative and substantive written or creative changes in business processes to drive best in class communication

· Monitor analytics and create reports detailing the successes and failures of communications campaigns and strategies

· Providing information and communication advice to a range of internal stakeholders, including managers, in the business on internal communications issues

· Working with colleagues to build communication plans and activities that support colleagues understanding

· Supporting projects and managing the company’s communication channels

· Developing and delivering communications plans for a range of projects and business initiatives

· Ensuring messages are consistent with company priorities, tone of voice and brand

· Feeding back on performance through appropriate measurement of results

· Work alongside the marketing team to update the website where appropriate

· Social media management (Internal) – Manage all social media platforms to communicate to the business to include Facebook / Workplace / Instagram / LMS / email communications. Task to include

· Social media management (External) – Manage external social media platforms to drive engagement with the business and increase our Talent Attraction metrics.

Qualifications

Ability to think strategically and propose winning strategies around internal communications and social media management”

· Expert in marketing content creation

· Ability to move between the tactical and the conceptual (managing the day to day needs as well as proposing strategy and measuring ROI)

· Excellent communication skills, with impeccable written and spoken English

· Experience of writing impactful comms for business

· Strong IT skills, particularly MS Office and demonstrable experience of working with internet, intranet, digital and all the major social media platforms.

· Possess photo editing and video editing skillset with some basic graphic design knowledge.

· Email marketing knowledge would be beneficial

· Fluency in Adobe Creative Suite, specifically Premiere Pro (or equivalent software)

· The interpersonal skills to facilitate successfully working with a broad range of individuals and groups at different levels within the company. Strong team player.

· Broad experience of working in other communications / marketing roles.

· Ability to develop content that meets the aims of the respective target audience

· Ability to garner support from internal subject matter experts in creating comms content

· Comms delivery experience – can be internal or external/marketing.

· Ability to craft stories to engage your target audience

Additional Information

Remote and Flexible working considered

Flexible benefits package allowing you to tailor your benefit offering to your personal situation

Training and Development via Pluralsight allowing you to continue developing your technical knowledge

State of the art office dedicated to the IT team