SEO / Ppc Marketing Executive

You will be a key member of a high-performing team that develops and delivers SEO & PPC work for a number of high-profile clients.

You would be joining our search marketing team who are innovative and up-to-date with all the latest developments affecting search. You will support the implementation of SEO strategies focusing on technical SEO as well as content and link building work. You will also support PPC activity across multiple digital channels, monitoring and optimising the campaigns to increase their effectiveness.

The Role

Undertake market and competitor research and analysis. Conduct keyword research using industry tools to create optimised content

Utilise on-page and off-page optimisation strategies to achieve high rankings in search engine results pages and increase relevant organic traffic

Regularly measure the effectiveness of SEO campaigns by interpreting metrics via SEO tools and the intelligent use of web analytics

Keep up-to-date with search engine technology, SEO methods and news by participating in forums, reading blogs and white papers and attending industry events when required.

PPC activity will include conducting keyword research, writing ad copy, managing bids and budgets across multiple campaigns and working to KPIs and ROI targets

Contribute to client meetings and take part in pitches and conference calls when required

Essential Requirements

Previous experience working as an SEO specialist in either an agency or in-house environment

Previous experience of running successful PPC campaigns. An advanced understanding of PPC & SEO techniques

Working to ROI targets. A high degree of numeracy and the ability to interpret and act on web analytics. Strong written and verbal communication skills

Experience in managing time effectively and working to deadlines

An analytical approach, with focus on detail and the production of actionable recommendations of true value

The ability to interpret HTML and CSS, although coding experience is not necessary. Proficient in Word, Excel and PowerPoint

Desirable Skills

Google AdWords qualification. Experience in other areas of online marketing

PLEASE ONLY APPLY IF YOU LIVE WITHIN A COMMUTABLE DISTANCE OF THIS LOCATION.

Please note your CV will be reviewed against the vacancy criteria and we will contact you within one week if we wish to progress your application any further.

Copperfield Recruitment Ltd are acting as a recruitment agency in relation to this vacancy and are an equal opportunities employer.