Marketing Executive

Salary: £36,000 per year

Our client is a global leader providing data-driven Financial Intelligence and insight to businesses and professionals in Financial institutional sectors around the world, enabling them to make better informed decisions, spot opportunities and gain competitive edge.

As a Marketing Executive you will own and manage the operational delivery of the marketing agenda and support delivery of the campaign roadmap, with the aim of acquiring and retaining clients, driving market awareness and leads for the institutional product suite.

Key Responsibilities

• Collaborate with fellow marketing and brand stakeholders to support execution of marketing campaigns
• Support creation and deployment of marketing communications and collateral including emails, digital advertisements, event signage, social media posts, etc., ensuring that they accurately reflect product branding, positioning, and key messaging
• Proactively support marketing supplier and third-party relationships (e.g. PR, design, SEO)
• Monitor, capture, and report meaningful, relevant data and provide analysis to be used in marketing, sales and content development
• Contribute to the marketing department to implement new marketing tactics and strategic plans
• Support the marketing team with ad hoc requests and projects as needed
• Support maintenance of marketing procedures, brand standards and guidelines
• Support and actively participate in delivery of events

Key Skills

Essential

• Good understanding of the marketing mix
• Excellent communication skills are required
• Good stakeholder management
• Strong personality and a team player
• Exceptional time management skills and ability
• Excellent communication skills, strong personality, and a team player
• Ability to work independently
• Understanding of digital content creation and management

Desirable

• Minimum of 1-2 years’ work experience in events and/or digital marketing with solid understanding of integrated marketing principles
• Ability to manage multiple workloads and meet deadlines in a fast-paced environment
• Excellent verbal and written communication skills
• Experience crafting and writing direct marketing copy
• Strong project management skills and dedication to quality
• Strong analytics and marketing performance knowledge
• Service-oriented “can do” attitude with a willingness to learn and collaborate with others
• Proficiency working with PowerPoint, Word, Excel, Outlook, standard business tools/networks, and the ability to quickly learn new software/platforms
• Passion for, interest in and knowledge of the technology market
• Email marketing experience (creating and deploying emails) and knowledge of segmentation, and behavioural targeting
• Experience with Eloqua or other marketing automation tool a plus
• Online marketing experience including SEO, PPC, social media, website management, and A/B testing

Qualifications

• Degree (or demonstrated work experience)
• Any marketing qualifications would be a bonus