Marketing Communications Executive

Position: Marketing Communications Executive
Location: Birkenhead, Merseyside.
Salary: £26,000 – £30,000per year
Benefits: 25 days holiday plus bank holidays, contributory pension plan after qualifying period, UK Healthcare from day 1, free parking.

The Company:
We are a rapidly expanding Financial/Marketing Services company based on the Wirral.

The Role:
We require a professional Marketing Communications Executive who will work directly with the Marketing Manager, to assist in effectively planning, briefing and managing multi-media direct marketing communications, creative briefs and market research.

The main purpose of the role is to ensure that all marketing communications are accurate, consistent and relevant to the target audience and marketing medium being used. This will include direct marketing mailings, emails, online lead generation, press advertising, DRTV, social media, PR, SMS and outbound calls.

The role also encompasses planning, implementing and analysing market research activity.

This role represents an exciting opportunity for an individual who can demonstrate exceptionally strong marketing communications skills, combined with enthusiasm, flexibility and the ability to meet a rigorous schedule of deadlines.

Job Dimensions:
The main dimensions of the role are the planning and implementing of recruitment, retention and reactivation communications for the Christmas Savings brands, with approximately 130,000 Agents and 420,000 customers, utilising:
•3 Christmas Savings websites.
•3 annual catalogues.
•Adhoc catalogues/e-catalogues.
•Our Magazines (5 per year), used for recruitment and retention.
•Marketing collateral, including letters and stationery and email templates.
•Market research to influence future activity.

Job Context:
•To assist in effectively planning, briefing and managing multi-media direct marketing communications and design briefs.
•Reviewing and creating key messages for each campaign (some copywriting will be required).
•Production and management of documentation for all communication planning and criteria.
•Proof reading and sign off for all creative work.
•Planning, implementing and analysing market research activity.
•Working with the social media team to oversee and review social media plans to make sure they are in line with business requirements.

Knowledge, Skills, Experience and Training:
•A proven track record in planning and creating multi-channel direct marketing communications.
•Copy writing and proof reading skills, with excellent attention to detail.
•Knowledge of market research techniques is desirable.
•Experience in using online systems to brief, proof and approve creative, create web content, create QR codes and online surveys is desirable.
•Relevant degree/ marketing/direct marketing qualification, with an understanding of direct marketing techniques.
•Excellent planning, project management, organisational skills, time management and the ability to prioritise workload.
•Excellent communication and interpersonal skills, both written and oral.
•Ability to keep calm under pressure.
•Good decision making skills.
•Dedication, determination and a dynamic outlook.
•Ability to work within a team as well as autonomously and show initiative.
•Operate effectively in a fast-paced environment.
•Able to adapt to change and redefine goals as necessary.
•Ability to effectively manage a number of projects simultaneously.
•Good numerical and IT skills with knowledge of Microsoft Office, Word, Excel and Powerpoint.
•A can-do attitude and positive approach.

If interested in this position, simply apply via the button shown.