Interim Marketing Officer – Media

Marketing Officer required ASAP for interim contract.

Role Purpose:

To market all leisure and culture programmes, facilities and services, ensuring optimal engagement and participation and the maximisation of profile and income streams – leading on media.

Job Description:

Contribute to the design, delivery, and evaluation of creative marketing communications & sales plans that maximise engagement, participation, profile & income across the leisure and culture programme, facilities and services, in line with the Leisure & Culture Marketing & Business Development Strategy.
Lead on the management of campaigns, as allocated to you by the Senior Marketing Officers, working to agreed budgets and timescales.
Deputise for other members of the team during absences, regularly familiarising yourself with their duties.
Lead on the proactive creation of positive media stories/events to raise the profile of leisure and culture programmes, facilities and services, devising media plans in line with and as part of wider marketing communications plans and campaigns.
Develop and maintain positive and productive relationships with local, regional and national media, ensuring maximum positive exposure for leisure and culture programmes, facilities and services.
Produce and distribute press releases, liaising with colleagues across the department, chief officers, members and external partners as appropriate.
Arrange and host press events, launches, interviews and photo calls, liaising with colleagues across the department, chief officers, members and external partners as appropriate.
Liaise with the Corporate Communications team when dealing with political, sensitive or controversial issues and in line with the corporate Media Relations Protocol.
Act as a point of contact for marketing advice and guidance to all colleagues across the department, with a focus on media.
Ensure optimal use of available resources, and that best value for money is always obtained.
Liaise with the sales & bookings team and front line teams across the department, to ensure they are fully aware of all relevant marketing & sales initiatives.
Attend press & promotional events out of office hours and at weekends as required.
Understand and comply with the Council’s environmental policies.
Comply with all Health & Safety policies and legislation in performance of the duties of the post.
Work with information technology and associated systems in accordance with the Council’s policies & procedures.
Comply with standing orders, financial regulations and departmental instructions.
Carry out duties and responsibilities of the post in compliance with the Council’s Equality and Diversity policy.
Take part in the Council’s Managing Individual Performance scheme