Events Sales Executive

Our client is an award winning Media and Events Company. It’s one of the leading players in the industry, and runs some of the most iconic and successful events and magazines in the UK, Shanghai and South Africa. These include popular consumer shows and some of the most recognised trade shows in Architecture & Design. Their magazine portfolio includes household named consumer titles and trade titles.

As a fun and creative company, with great people and great ideas, they are passionate about delivering the very best results in everything they do. They’ve won over 70 industry awards in the last 10 years and are continuing to grow, taking over and launching more magazines and events each year.

As a result of a series of internal moves and promotions, they are now looking for an experienced and driven sales executive.
The Candidate

You will be a sharp, ‘fearless’, self-starter motivated by individual targets and career progression. You must have persistence and resilience and above all a strong work ethic. You will have at least 12 months MEDIA or EXHIBITION/EVENT sales experience and must be able to demonstrate that you have hit and exceeded targets.

You will be a target driven sales professional who is used to selling a marketing solution and appreciates URGENCY in the sale, whilst remaining consultative in your approach.

The role is 80% telephone based and you will be expected to achieve KPI’s with regards to outbound client calls with a high focus on new business generation. You will be critical in shaping the Interiors section of the event, its content, look and feel. When you are not selling space over the phone you will be out in the field, attending client meetings, canvassing new business at competitor events and of course being on-site for the duration of your event in London and Manchester.

The Role

Sales
To ensure sales targets (personal & product) are achieved every month/ each event.
To ensure expected telephone call rates, (set by your manager at 90 minutes per day) are achieved consistently.
To develop and grow the existing client base and spend.
To actively and intelligently seek new business.
To ensure all new business is followed up and turned in to repeat business.
To ensure that the “quality of exhibitor” is kept at the highest achievable level.
To manage your clients before, during and after the show.
To deliver an event section that meets exhibitor and visitor expectations.
To communicate with your Event Sales Manager to ensure sales targets are being achieved.
To represent your event and the company at all times in a professional manor.

Internal relations
To liaise with the operations team ensuring the smooth running of the exhibition during build up, the event open times and break down.
To communicate with the marketing and features teams ensuring that clients benefit from additional opportunities.
Communicate with credit control to ensure all contracts are fully paid prior to the event.

Admin
To ensure accurate and responsible admin for all stand bookings.
To ensure that the in-house database is up to date with contacts and comments.

General
To support other team members as and when required, and maintain a positive and enthusiastic attitude towards the role and the company.
To engage fully in training and development.
To be present at all events that you work on, irrespective of the fact they overlap into a weekend.