Digital Product Manager

Salary: £30 per hour

Evolve is recruiting for a brand-new exciting opportunity to join a leading European independent Ophthalmic company. Our client is looking for a dynamic and driven Digital Product Manager to join their marketing team in Staffordshire. As part of this role, you will be working alongside the management team leading all Digital Marketing activities for their eyecare portfolio based at head office in Staffordshire 3 days per week and 2 days from home.

Ideal Requirements

• Digital Marketing experience, ideally in the OTC/FMCG/Healthcare industry.
• Degree in Digital Marketing, Marketing or Life Sciences.
• Experience of managing consumer healthcare brands is desired.
• Ideally have experience working with large pharmacy chains.
• Ability to manage the demands of a portfolio of products.
• Capable of analysing and utilising data.

Role Responsibilities 

• Lead the Digital Marketing activities for the UK business including website management, E-commerce, DTC online advertising, social media, webinars, SEO, e-mail campaigns, etc.
• Support the Pharmacy Sales team with sales materials, point of sale activity etc.
• Work with agencies to develop high quality campaigns that can be applied to multiple communication channels. 
• Ensure that you provide all customers with the highest standard of marketing and digital support.
• Review the market and competitors and identify unmet customer needs and opportunities for new products/support materials.
• Plan and implement a calendar of Social Media activity and monitor impact. 
• Develop communication plans to ensure appropriate levels of customer contact across all channels. 

Role Specific Competencies 

• Excellent communication skills (written and verbal).
• Creative flair.
• High level of personal accountability and self-motivation.
• Effective active listening skills.

Recruitment Process

2/3 stage process.

Interested?

Evolve is a leading recruitment and outsourcing organisation, operating within the Pharmaceutical, Healthcare, Medical Device and Life Science sectors.