Digital Marketing Manager (E-Commerce)

Digital Marketing Manager (e-commerce)
Sunderland
Circa £35 – £38k depending on experience

If you are passionate about retail and thrive in a fast-paced environment this could be the job for you. We are looking for an exceptional Digital Marketing Manager with E-commerce experience to be based at a head office in Sunderland. You will be responsible for developing, managing and executing digital marketing communications through a SaaS ecommerce platform.
Coming from either an agency or client side background, you will need to demonstrate hands on experience of running national retail websites, managing digital marketing campaigns and optimising performance. You will be commercially aware, proactive and self-motivated and have a keen eye for detail. We are looking for someone who can hit the ground running and who hasan eagerness toroll up their sleeves and get stuck in.

Digital Marketing Manager (e-commerce) core performance areas

– Assist the Head of Digital to develop the digital marketing strategy to drive the acquisition of new customers, whilst retaining existing customers.
– Day to day management of the ecommerce site, including delivering promotional campaigns in line with our company marketing calendar.
– Lead the online merchandise process to manage pricing and promotions on the site.
– Measure, track and report to key stakeholder on the performance of the ecommerce platform and its features and functionality to identify optimisation opportunities.
– Turn company goals into product requirements by writing user stories that clearly articulate the requirements to designers and developers, and then manage the work stream through to completion.

Digital Marketing Manager (e-commerce) experience and qualifications

* At least three years digital marketing/Ecommerce Manager role
* Has managed external digital marketing agencies
* Experience of managing and motivating a team of direct reports
* Experience of managing affiliate, paid, socials and search campaigns
* Experience of working with CMS systems, preferably Demandware Business Manager
* Strong experience of HTML/CSS/XML
* Strong knowledge of SEO & SEM delivery
* Advanced working knowledge of MS Excel and data manipulation
* Sound working knowledge of Adobe Creative Suite (PhotoShop, Illustrator)
* Strong experience of Google Analytics
* Educated to degree level (or above) in Marketing Communications, and has a relevant professional qualification, such as IDM.
* Full driving licence

If you are interested in the advertised position for Digital Marketing Manager (e-commerce) please ‘Register your interest’ through the requested method and provide your CV, we will be in touch shortly with regards to your suitability for the role.

Sharpe Recruitment Ltd is a North East based consultancy, dedicated to placing professionals in rewarding jobs throughout the North of England across a variety of disciplines including Digital Media, Design, Development, Creative Advertising, Sales & Marketing, Tech & IT.