Digital Marketing Fundraising Manager

Digital Marketing Fundraising Manager

Job Description

  • Permanent
  • Godalming, UK
  • £36,000 - £40,000 (Depending upon skills and experience) UK / Year

Digital Marketing Fundraising Manager

Contract Type: Permanent
Job Type: Full time (37 hours per week)
Location: Godalming, UK (hybrid working pattern – 2 days in the office)
Salary: £36,000 – £40,000 (Depending upon skills and experience)

Join our award-winning fundraising team and use your skills to help change billions of lives.

Do you have a proven track record in successful digital marketing, a passion for ending factory farming, and the skills to drive ambitious fundraising growth through innovative and engaging digital strategies? Then we want to talk to you!

About us

Compassion in World Farming International is the leading global farm animal welfare organisation. We campaign to end factory farming worldwide and we are growing a movement of people concerned about how industrial agriculture mistreats animals, impacts people, and is destroying our planet.

About the role

We are looking to recruit an experienced Digital Fundraising Marketing Manager who is passionate about ending factory farming and possesses a proven track record in successful digital marketing strategies. This role is responsible for planning and managing a comprehensive digital fundraising portfolio, including advertising, eCommerce, and community initiatives, to meet ambitious income targets and contribute significantly to ending factory farming.

Reporting to the Head of UK Fundraising, we are looking for a talented digital marketer to work with the UK Fundraising team and lead the digital fundraising programme. The purpose of this role is to help end factory farming by managing and marketing a diverse portfolio of digital products, aiming to achieve ambitious lead generation, acquisition, and retention income growth targets that will fund Compassion’s vital work.

About you

To succeed in this role, your passion for digital marketing and communications must align with your ability to work independently in a dynamic, small expert team dedicated to global impact. You should possess proven experience in delivering top-tier digital fundraising and/or marketing programs, showcasing an entrepreneurial, innovative, and creative approach. Exceptional communication skills are vital, as you navigate various digital channels for supporter engagement, acquisition, and retention, encompassing social media, email, web, eCommerce, and more.

A focus of this role will be managing a diverse digital fundraising portfolio, utilising hands-on experience with production, service providers, and platforms. You will have the capacity to analyse and report on digital metrics, optimise KPIs, and achieve income targets. Collaboration with stakeholders is crucial as you support digital marketing planning and communication delivery. Your storytelling ability, attention to detail, and expertise in affiliate, content marketing, SEO, and keyword search will drive compelling, engaging, and action-oriented digital communications.

Join CIWF today and not only make a positive impact on the world around you, but experience a workplace that truly cares for you:

• Enjoy an enhanced annual leave of 25 days per year, along with bank holidays.
• Our comprehensive benefits package includes core offerings like Health Cash Back Plan
• MHFA support – 24/7 PG access and Employee Assistance Programme
• Free onsite parking,
• Optional savings schemes like the Cycle Benefit Scheme.
• Embrace a fulfilling career that prioritises your well-being, while also enjoying Excellent Development opportunities
• Hybrid working model (dependant on role and location)
• A defined Contribution Pension Scheme
• Enhanced discretionary company sick pay
• Premium Subscription to Calm App


Closing date for applications: Thursday 22nd February 2024

1st Stage Interview (Teams): Week commencing 26th February 2024

2nd Stage Interview (Face to Face): 5th or 7th March 2024

Please complete the online application form and upload your CV and covering letter outlining how you meet the person specification detailed in the Job Description.

Please note that we reserve the right to commence interviews on a rolling programme.

In order to comply with legal requirements, as part of our selection procedure we ask all potential employees to prove their eligibility to work in the UK.

You may have experience in the following: Digital Marketing Fundraising Manager, Marketing Strategist, Online Fundraising Manager, Digital Campaign Manager, Charity Marketing Specialist, Digital Engagement Manager, Fundraising Marketing Lead, Digital Communications Manager, Nonprofit Digital Strategist, Donor Engagement Specialist, etc.

REF-211 272


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