Campaign Marketing Manager

Salary: £42,000 per year

Marketing Campaign Manager
Chester
£42,000+ extensive benefits package

My client, a market leading retailer is looking for a Marketing Campaign Manager to join their growing Marketing, Planning & Communications department. This is an exciting opportunity to join a progressive business based at their modern head office on the outskirts of Chester.

The Marketing Campaign Manager will be responsible for managing the overall planning and delivery of marketing campaigns. This role would suit an experienced Marketing Manager or an ambitious Senior Executive looking to step up into a management role.

Day to day activities:
* Manage the planning and delivery of integrated customer facing campaigns, with a specific focus on above the line advertising.
* Working closely with the Marketing Planning Manager and wider Marketing teams to ensure campaign plans are accurate, timely, relevant, optimised, and consistent across all marketing channels.
* Working closely with wider Marketing teams across PR, social media, Digital, Point of sale, CRM and Online.
* Development of cost-efficient media plans which reflect the target audience.
* Managing end to end campaign briefs and work closely with designers in our in-house design studio.
* Managing campaign deadlines, critical paths, and schedules, liaising with all relevant teams to ensure they are aware of campaign timings and deadlines.
* Write copy and pull together product information and creative briefs for marketing activity where required
* Managing photography briefing where required
* Manage assigned broadcast media campaigns, from briefing through to adverts on air, including external agency liaison, scheduling, asset coordination and script substantiation; ensuring all elements are delivered accurately on time and within agreed budget.
* Manage the day-to-day relationship with our external media agency working together on developing campaign ideas and media opportunities.
* Manage budget books, raise purchase orders, and keep a clear record of expenditure against budget.
* Lead on customer insight, ensuring all campaign plans and messaging is relevant and in tune to what our customer wants.
* Ensuring wider teams are fully informed on key customer moments, who our customer is and their needs and wants.
* Keep abreast of industry and competitor insight to enable informed recommendations for improvements to plans.
* Managing campaign wash ups
* Organising and maintaining Marketing activity logs along with creative examples
* Working Marketing Planning to manage internal sign off process across Buying, Legal, Supply Chain and the wider marketing team
* Liaise with and engage other departments across the business keeping everyone informed on current and upcoming activity
* Keeping up to date on all Marketing Planning information cascades and adapting activity in line with any changes
* Contribute towards ad hoc marketing activity

Skills Required
* Experience in a Marketing Manager, Brand Communications role or similar
* Experience in delivering multi-channel advertising campaigns
* Experience of managing a budget
* Retail experience preferred but not essential
* Passionate about Marketing
* Motivated self-starter
* Experience of or interest in working in a fast-paced environment
* Ability to get stuck in and juggle multiple tasks
* Good attention to detail and strong work ethic
* Be planned and organised but always ready to adapt quickly to change

Company Benefits:
* 25 days holiday, plus 8 days bank holiday
* 15% store discount, 30% restaurant discount
* Free parking
* Double discount weeks
* Highly subsidised restaurant onsite
* Subsidised Costa onsite
* Discounted gym membership
* Charity fundraising events
* Educational sponsorship
* Enhanced maternity/paternity leave
* Long service awards
* Reward & recognition
* Online discounts at over 150 retailers and cashback on shopping, holidays, insurance and more!