Campaign Manager

Salary: £49,200 – £54,000 per year

Are you passionate about connecting customers with solutions?

This is a seasoned marketing communications ideal next step as you’ll be accountable for planning and delivering all market communications to your audiences, to create interest and demand.

If defining how your organisation helps customers, and communicating what makes it unique, makes you get out of bed in the morning, then this job is for you.

We’re looking for an expert copy writer and audience builder, who loves making the complex simple for customers, to capture the hearts and minds of professionals with challenging jobs to do.

As Associate Marketing Manager, you’ll own the conversations we have with customers and prospects across markets, working closely with Portfolio Marketing to plan and launch multi-channel, global campaigns that communicate value propositions and show, not tell, how their jobs will be easier, using our clients’ solutions.

A proven track record in delivering successful demand generation and customer retention campaigns, you’ll be driven by results and reporting your impact.

You’ll be comfortable speaking to customers in the market and building your network, as well as communicating your priorities and plans to senior stakeholders across the organisation.

Confident with working with data, you’ll be used to building the right target audience contact data as well as the reporting and analytics that show the impact of your communications and sales enablement efforts on market reach, engagement and revenue growth.

The right person will have 3-4 years’ experience in:

* Managing the planning, implementation, tracking and measurement of multi-channel marketing campaigns

* Briefing and overseeing the work of internal and external agencies and partners

* Using technology to automate customer communications, track and score customer behaviour

* Writing, editing and proofreading copy that works

* Selecting and testing the right mix of channels to drive the desired customer journey and behaviour

* Briefing and creating the relevant content needed

* Ensuring that brand identity and key messages are reflected in all communication

* Reporting against a suite of metrics and KPIs and demonstrating campaign impact

* Using data to inform new campaigns and the evaluation of existing campaigns

* Planning and executing your company’s successful participation in industry events

* Educated to degree level

* Proven track record in using Salesforce as an effective CRM tool and a Marketing Automation tool (Eloqua preferred)

* Excellent analytical skills