B2B Marketing Assistant

Job title: B2B Marketing Assistant
Contract type: 12 months Maternity Cover (FTC)

We are very pleased to represent our international market leading client with a rare opportunity. Our client is looking for an experienced and motivated B2B Marketing Assistant to join their busy and successful Marketing team in their North West London Head Office. You will be an excellent communicator with exceptional B2B and channel marketing knowledge. You should also be a first class articulate individual with copywriting skills, commercial awareness, planning and organisational skills; and above all else be a true team player.

This is a fast-paced role suited for a passionate and energetic Marketing professional who is looking to work alongside a supportive and collaborative brand. The role is vital to the entire business and you will have the opportunity to really develop your career around Marketing and B2B products.

You will understand the market structure & market dynamics for the brand’s B2B products, and support the development and effective execution of marketing plans for the B2B (Projectors and Systems) divisions.

KEY ACCOUNTABILITIES & PERFORMANCE OUTCOMES:

The following areas will form the main criteria of your job role and will be considered as areas to be used for the purpose of assessing your performance.

MARKETING AUTOMATION – LEAD GENERATION

* Assist with the creation, deployment and evaluation of email marketing assets across each B2B division.
o Creation of content for deployment to contact database through platform
o Segmentation of customers by behaviour
o Form creation for web sign ups and data opt in
o Automation platform maintenance
o Ensure leads are passed over to relevant sales team for follow up and the report on the progress of these leads
o Analysis and reporting on campaigns for review meetings
o Produce bespoke HTML content for DPJ and SA customers
o Initiative campaigns for DPJ and SA customers where required

SYSTEMS & PROCESSES

* Maintenance of all B2B divisional assets within the Market drive
* Maintenance of product and news updates on internal Intranet
* Updating of client B2B website with product information using PMS
* Updating of client B2B website with case studies and other communications materials

CHANNEL MARKETING

* Creation and deployment of marketing communication assets
* Maintenance and approval of reseller/ dealer/ distribution marketing calendars and collateral
* Distribution and reseller events support, with collateral and staffing arrangements
* Merchandise
* Creating presentations for the sales team to use at key events

GENERAL SUPPORT

* Assist the Marketing Executive and Strategic Planning Manager as requested
* General administrative support including answering telephones, letter and emails
* Monitor relevant industry publications and keep abreast of market news and developments in each of the clients B2B sectors
* Plus any other assistance as requested by the Company. (This job description is not intended to be exhaustive and you may be asked to perform other duties on occasion).

Key Skills required
*Good Teamwork skills
*Numerical skills
*IT Skills

Benefits: Pension
Life Insurance
Private Healthcare

Does this sound like your ideal role? Apply today!

Please note that if you do not have a response within 5-7 days then unfortunately in this instance you were unsuccessful. Good Luck in your job search.

Office Angels is acting as an Employment Business in relation to this vacancy. The Adecco Group UK & Ireland is an Equal Opportunities Employer.