Digital Marketing Executive

Salary: £36,000 – £48,000 per year

THIS ROLE IS BASED IN WINDSOR AND IS 3-4 DAYS IN OFFICE, REMAINDER FROM HOME

About My Client

They are an luxury global interiors brand recognised as a ‘Top 3’ global luxury fabrics provider. Their fabrics are synonymous with true luxury, elegance and superb quality.

Their passion and creativity combine to incorporate cutting edge design with the unparalleled skills of master craftsmen from all over the world. With a pioneering CEO, voted within the top 50 most influential people in British Luxury, the Company continues to go from strength to strength. My client is a pioneer of sustainable luxury in interior textiles and sustainability is a core part of the brand identity. With their unrivalled reputation, enviable fabrics collection and their future growth plans, it is an exciting time to join the team. 

They are now looking for a Digital marketing executive to join their Windsor based Marketing Team.

Organic Social Media Marketing (Instagram, Pinterest, Facebook, LinkedIn, Twitter)

• Develop a social media strategy suitable for an international luxury textile brand and set goals to increase brand awareness, increase engagement and conversion.
• Planning and scheduling for at least two months ahead in line with the marketing calendar, company events and launch activities.
• Produce, edit and upload beautiful and engaging native content for distribution across all the brand’s social media platforms (stories, feed posts, micro videos, etc.)
• Write engaging, elegant captions and copy for social media in line with brand TOV.
• Ensure all posts are optimised using relevant, researched #s.
• Ensure Linkinbio is always up to date on Instagram.
• Create a plan to maximise potential of Pinterest to drive brand reach engagement and conversion and deliver plan, keeping the channel up-to-date and relevant.
• Keep all brand’s social channel main pages up-to-date for all product launches.
• Ensure daily community management is
• engaging with social media comments to develop discussions on behalf of the company
• Monitor, track, analyse and report on performance on social media platforms

Skills and qualities

• A passion for digital marketing and love keeping up with the latest trends and developments
• Excellent creative copywriting skills, proofing and editing
• Demonstrable strong social media, email marketing skills and experience
• Website content management: Shopify, Big Commerce and SAP experience
• Passion for data and enjoy reporting on analytics
• Photoshop skills and experience
• Proficient in the full Microsoft Office software suite
• Experience setting up and managing paid search (Google, Bing) and paid social campaigns (Instagram/Facebook) would be an advantage.

• Fresh creative ideas, thinking outside the box, providing solutions and have a positive “can do” attitude
• Experience in luxury/interior design sector
• Driving license and own car
• Live locally

Benefits:

• Opportunity to join a great team of people
• A beautiful office situated in the heart of Royal Windsor just opposite the castle
• A friendly environment
• Gym membership
• Company Pension Scheme
• Private Healthcare

• The chance to attend industry events in interior/luxury sector