Content Marketing Executive – Hybrid

Salary: £28,800 per year

Stoke-on-Trent, Staffordshire

Salary: Competitive DOE

Full-time 37.5 hours per week Monday to Friday – Hybrid working

23 days holiday + 8 bank holidays

Responsible for creating, improving, proofreading and maintaining content to achieve business goals. Duties will also include production of a customer facing quarterly digital publication and written internal communications.

Previous experience in a marketing environment with demonstrable creative writing skills. Detail-oriented with an ability to work to deadlines.

The Role

• Develop a content strategy along with the Head of Marketing to grow and engage a targeted audience
• Collaborate with the marketing team, internal stakeholders and external suppliers to curate and develop engaging content for the website, campaigns and literature
• Manage production of a quarterly digital magazine using a digital publishing platform
• Collaborate with the marketing team to develop an editorial calendar
• Edit, proofread and improve marketing content
• Optimise content according to SEO
• Analyse website traffic and users’ engagement metrics
• Ensure compliance with law (copyright and data protection) and technical accuracy of content
• Plan, edit and write content for a variety of internal communications channels

Candidate Requirements

• Previous experience working in a marketing environment
• Excellent writing skills in English
• Hands on experience with MS Office and Content Management Systems
• Knowledge of SEO and web traffic metrics
• Familiarity with social media
• Understanding of PR
• Attention to detail
• Qualification in English, Journalism or Marketing

Due to the nature of the business all candidates will need to have a DBS check and be happy to comply with the company’s Drug & Alcohol policy