Channel Development Manager

Channel Development Manager (FMCG)

Location: Homebased or Hove (UK wide)

Must have a UK driving licence

Salary: £36,000+ company car

My client is looking for a bright and dynamic Channel Development Manager to deliver industry leading channel based marketing solutions that grow profitable sales for their leading FMCG organisation.

The role will require you to report into the Channel Marketing Manager, and you will have responsibility for setting strategic targets to hit predetermined retail solutions and category development goals.

You will provide appropriate levels of marketing support, industry insight, retailer engagement activities to drive the business plan that delivers incremental sales and profit performance in achieving the channel sales budget.

Responsibilities:

* Deliver defined projects in support of the channel sales and profit targets
* Implement strategies encompassing a full commercial mix, price, promotions, space, range and retailer activation
* Implement new customer and channel initiatives to increase penetration and reach across the relevant trade channel
* Manage specific tactical campaigns
* Implement a suite of marketing activities designed to fully support customer and business requirements
* Work proactively with the marketing and category teams to achieve corporate sales are maximised
* Develop and manage price and promotional offer by channel where appropriate to increase sector share, customer compliance and spend

The right candidate will have a proven background within FMCG with an excellent understanding of all elements of the commercial mix, retailing, buying, marketing, sales finance and research. You will have excellent interpersonal skills with the ability to influence and persuade at all levels. You will have a proven background within Sales/Category management and be flexible with working hours to reflect the needs and pressures of the channel.