Marketing Executive

Salary: £36,000 – £48,000 per year

Job title:

Marketing Executive

Role Description

• Implement and execute multichannel marketing campaigns for B2B products and services, working closely with business development, the wider marketing team, and domain experts within Inoapps
• Tailor Inoapps content and news for social media
• Execute activities in support of Inoapps digital strategy
• Manage online marketing communications and develop content for social media
• Produce marketing collateral for distribution and liaise with designers, printers and other suppliers
• Keep to budget and maximise ROI for all marketing activity
• Regularly review the success of campaigns and amend plans accordingly

Experience / skills required:

Essential

• Demonstrable online and offline multichannel B2B marketing experience
• Strong project management skills and ability to manage multiple campaigns simultaneously
• Excellent verbal and written skills
• Experience operating within a CRM environment
• Experience using a variety of marketing tools including, analytics, email distribution platforms and online CMSs
• 2 years or more Marketing experience

Desirable

• Experience of marketing in the IT industry
• Experience working in a Supplier and Partner model
• Oracle or similar vendor experience