Ppc Executive / Specialist (Paid Search)

My client is a leading digital agency who are currently seeking a PPC Executive/Specialist to join its growing digital marketing team in Brighton, East Sussex.

Working across a variety of brands, the PPC Executive/Specialist will manage Paid Search campaigns within the UK market, working across search engines, display advertising including retargeting/remarketing as well as exploring new opportunities within digital marketing such as mobile. As well as managing, testing and optimising keywords.

As a PPC Executive/Specialist, you will be responsible for the following:

• Managing campaign strategy for paid search across a host of brands
• Reviewing campaign performance and optimising strategy accordingly
• Managing ad copy by creating, expanding and structuring campaigns and adgroups
• Completing key phrase analysis and selection, keyword matching, search term targeting, listing position, bidding strategy and ad scheduling
• Managing display advertising including networks and scheduled banner display
• Tracking all spend and performance and make data-driven recommendations for landing pages and site copy to increase conversions and decrease spend
• Reconciliation of budget spend, analyse click and conversion data and ad hoc expenses

The PPC Executive/Specialist will have a proven track-record of managing large Paid Search campaigns for B2C e-commerce websites.

Highly analytical, the PPC Specialist will have advanced Excel skills including pivots and formulas and be adept at using Google Adwords – ideally with an accreditation.

This is a fantastic opportunity to join a leading digital agency in the heart of Brighton. Working within a dynamic environment and with a host of other digital professionals, you will make a massive impact within a business committed to driving the success of its B2C digital channels and enjoy the rewards in career development that success in this post will inevitably bring.

Keywords: eCommerce, Digital Marketing, PPC, Pay-Per-Click, Paid Search, Google Adwords, Online Marketing,

Permanent