Digital Account Director

Salary: £54,000 per year

Our client based in the outskirts of Guildford is looking for an Account Director to join their supportive and friendly team. The Account Director plays a key role in their company, determining the strategic direction of the company and focusing on executing the strategy to achieve them.

Responsibility:

• Work with the Digital Team to provide direction, strategic input and oversight on all digital campaigns across organic and paid social, influencer marketing, digital PR and content marketing.
• Build relationships with senior management and influence decision making. Lead team in meetings and presentations.
• Drive digital communications strategy for clients. Write briefs and instigate debate
• Offer excellent end to end client service, from objective setting, campaign set up, delivery and regular reporting
• Work with Director of Digital to define best practice and automated processes across the team to deliver optimum servicing and performance to clients.
• Use digital tools to plan and analyse brands and activity to optimise performance
• Position yourself as a digital expert internally and externally across a range of products and services
• Be an expert on the clients’ business and have an excellent knowledge of their broader competitive market, wider digital industry and the impact these have on their communications strategy.
• Support in new business activities including pitch preparation and presenting
• Set client KPI’s and work to client budgets and forecasting

Internal People Management

• Line manage Account Management team members, support their career development with mentoring and training
• Work collaboratively with the Digital team, promoting partnership and team-ship
• Participate in training programmes to improve your skill set and develop your potential, keep up to date with digital news and technologies digital news and technologies
• Attend trade shows, client and agency events throughout the year, where appropriate.

Personal specification:

• SEO, PPC, and email experience is a bonus.
• At least 5+ years’ experience working within an agency
• Excellent client facing and account management skills in a digital or social media role
• Commercially minded and detail orientated with financials.
• Experience of forecasting and reporting.
• Creative but analytical – comfortable and confident handling data and reporting back to clients on campaign metrics
• Excellent verbal, written, presentation, and interpersonal communication skills.
• Excellent understanding of digital channels and how they complement wider communications
• Strong analytical skills and be able to use a wide range of digital tools such as Google Analytics, Sprout or alternative scheduling and analytics tools.
• Ability to manage own workload
• Skilled at setting KPI’s and strategic goals and direction
• Ability to work under pressure and ensure deadlines are met
• Highly organised and accurate with strong attention to detail

Benefits:

• Hybrid and flexible working available
• Discretionary bonus based on overall performance
• Life Assurance
• Income Protection
• Nursery benefit
• Training Opportunities

If you have not been contacted within 5 working days, then unfortunately on this occasion your CV has not been shortlisted.