Sales and Marketing Executive
Full job description
Tandem Talent
Salary: £31,200 per year
Role: Sales and Marketing Executive B2B
Location: Home Based with 1 day per week in head office, Nr Swindon.
Salary: £31,200
Tandem Talent is proud to be working with an exciting, people focused retail company. Due to a period of sustained growth they are looking to recruit a talented Sales and Marketing Executive to join their team. This is a great opportunity to join a company that can offer fantastic career opportunities and rewards.
The role of the Sales & Marketing Executive is to help increase company sales in a B2B channel by maximising existing relationships and generating new relationships.
Responsibilities include but are not limited to:
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Responsible for the planning and execution of Marketing Campaigns using Salesforce
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To use Salesforce to improve the effectiveness of Marketing campaigns for B2B
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Monitoring metrics to improve email performance and testing campaigns
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Lead generation through developing and executing targeted marketing campaigns
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Responsible for the development of and day-to-day management of the company’s marketing automation software, Pardot
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Responsible for copywriting and content creation
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Segmenting audiences and optimising campaigns to increase effectiveness
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Work on data segmentation to help create targeted email templates across the customer lifecycle
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Prepare and deliver regular reports on campaign performance
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To assist in ad hoc administration duties
The ideal candidate will have experience using Salesforce Marketing Cloud daily (ideally with knowledge of Pardot). You will be currently working within a marketing department (B2B) and a demonstrable experience in working on multiple marketing campaigns (Digital and paid search experience highly desirable)
In return you will have the opportunity to work within a business that strongly values its staff and customers alike. You will receive a competitive salary and a generous benefits package including up to 33 days annual leave and a staff discount scheme.
If you would like to be considered for this position, please apply with an up to date CV.
To apply for this job please visit definitejobs.co.uk.