Regional Sales Manager

Introduction

Our client is a national organization well positioned as one of the leaders in their sector. They provide products which are a critical element of the supply chain to a wide spectrum of industrial applications, manufacturing and service.

They require senior sales managers to provide leadership; direction and motivation to regional sales teams in order to generate profitable sales growth by creating demand from the customer base / market in all of their geographical sales territories.
Success in this role will be measured in terms of percentage increase in profitable sales, new business development, improved penetration of existing accounts, and development of the professional skills of the sales team.

Only experienced and successful managers with a track record of field based sales teams should apply.

Reporting to: COMMERCIAL SALES DIRECTOR

Direct reports: 12+ Area Sales Executives

Key responsibilities:
• Manage individual sales activity across the regional team in order to achieve the business objectives laid down in the agreed sales plan.
• To manage the implementation of the Area Sales Executives’ individual business plans.
• To manage and ensure that all Area Sales Executives are using their own individual business plans to maximum advantage.
• Contribute to the effective development of the business through structured visits to customers with Area Sales Executives ensuring communication of potential opportunities to grow the business are provided to the relevant business channel.
• Lead the Sales Team to up sell and to add value by cross selling and cost saving.
• Personally manage and continually develop business relationships with Key Account clients at a local level to achieve contractual commitments and business development targets, whilst ensuring the long-term growth and continuation of the contract.
• Increase customer satisfaction.
• Lead and encourage the Sales Team to work closely with key accounts to support implementation and delivery.
• Produce YTD reports and forecasts.
• Review market share in terms of number of customers trading with Client, number of quotations produced, product penetration.
• Monitor and review all major tender opportunities within the region and tender activity, lead commercial and contractual negotiations to final agreement, utilising both technical specialist and legal support where necessary.
• Assist Marketing in the development of company sales strategy, review the sales process, and make all necessary recommendations to achieve the regional sales plan.
• Be aware of and understanding of the key commercial strengths and weaknesses of competitors and their full scope of their value propositions.

Package: region 60K negotiable plus bonus, car and benefits.

Location: SOUTH and SOUTH WEST ENGLAND and WALES

Candidate profile:
• Experienced Sales Manager of field based sales teams.
• Strong relationship management skills.
• Capable of managing a large team by detailed adherence to agreed business plans and associated activity.
• Manages by a combination of leadership, role modelling and robust sales process.
• Must be a B2B specialist.
• Broad sector or related industrial environment background is a plus.
• Excellent communicator.
• Develops individuals to continually build competence and performance