Marketing Data Analyst

Salary: £26,000 – £30,000 per year

Marketing Data Analyst | Banbury office (flexible) | Software as a Service (SAAS) | Permanent | £20,000 – £25,000 | Benefits

Ref: ZR_114_JOB

About the Highlights:

* This is a newly created role for this growing business and an excellent time to join as the team expands from 2 to 5 marketers plus a Product Manager

* This is a unique opportunity to be the first Marketing Data Analyst the business has invested in, so there’s a real chance to make this role your own and have a huge impact right from the start

* Although this business has experienced tough covid-19 times, it has adapted and recognised that investing in marketing is the smart approach

* This role has the potential to grow and develop into a Product Manager position, so if you are looking for career progression, this could be ideal for you

About the Company:

* The leaders are ambitious and driven and recruit high calibre individuals that want to be part of something special

* Given Covid19 hit hospitality particularly hard, it’s not put them off their plans for success. Agile and never standing still, they have developed a new product and worked with their customers to survive if not thrive in 2020

* Therefore the innovation, new product developments and actually investing in marketing at this time helps to demonstrate their stability now and for the future

* If it’s a career you’re after, these guys like committed, loyal, grafters that are bursting with ideas to go on a journey with them

About the Overall Objective:

* To grow the awareness of the business as experts in the hospitality sector by backing up stories told by marketing with your numbers/statistics/insight/analysis

About the Responsibilities:

* Research and analyse data from industry reports and the wealth of data stored in Salesforce (sales, customer, marketing)

* Over time gain a deep understanding of the hospitality sector – macro and micro economics – e.g. the pain points, needs and interests, relevant legislation changes, competitor activity etc

* Working alongside a small marketing team and working autonomously, you will extract and interrogate customer and sales data from Salesforce using SQL and Excel

* Gain an understanding of different industry tools and technologies to improve efficiency and deepen the value of this role, e.g. business intelligence modelling such as Power BI

* Present your insight to marketing, managers, directors within the organisation

* Be the ‘go-to’ person for anything data/analysis related internally

* Make recommendations for how to grow this role within the business

About the Requirements:

You are likely to be in one of the following roles right now looking for a step up….

1. Junior Data / Marketing / Sales / Business Analyst, Product / Category Assistant / Executive, Insight Exec / Assistant, CRM Exec

2. Marketing Assistant / Graduate in more numbers focused marketing roles

3. A very bright, ambitious 2.1+ graduate (Maths, Statistics, Business, Data Science, Physics or sciences or other numerical/data relevant subjects) with a placement year in a commercial environment

* You love analysing data, spotting trends, looking at statistics – but you also know how to present what the numbers are saying in a logical, clear and easy to understand format

* Telling stories with numbers is your thing; (or finding the numbers to tell the story)

* As well as analysing data, you are able to form actionable insight – i.e. you can recommend how your findings can be used for business strategy

* Excellent with Excel

* SQL – advantage – full training given

About the Person:

Passionate about data/numbers

Loves researching and seeking out information

Ideally, degree educated as stated above Confident personality and able to communicate with all levels

Excited that this a brand new position and the prospect of making this role yours

Happy with a positively agile/changing environment and therefore flexible and adaptable in your approach

Helpful and co-operative, i.e. ‘can-do’ attitude – ‘not my job’ is not in your vocabulary

Ambitious and looking for career progression

About the Package:

£20,000 – £25,000

Pension

25 days holiday + BH

Healthcare scheme

Share scheme after 12m