Ecommerce Assistant

Salary: £26,000 – £27,600 per year

Social Media & Email Ecommerce Assistant
The GM8 Group Ltd is a family owned company and runs several ecommerce websites and operates on several marketplaces, selling a wide range of environmentally friendly, sustainable and eco products for inside and outside the home. As a business we are trying to help our customers reduce their impact on the environment.
The successful candidate will own all day to day activity relating to social media and email, plus support the rest of the E-Commerce team in achieving growth across all channels, this may include design, website updates, SEO, PPC, and Marketplaces. The job role will likely change from time to time dependant on internal priorities.
Key Responsibilities:
* Writing email content and building designs in Mailchimp / Dot Digital
* A/B testing email subject lines and sending times to improve performance
* Build data driven marketing campaigns with the engagement cloud
* Producing exciting social media campaigns and building up a fan base across multiple social media channels to achieve yearly growth targets
* Build paid social campaigns and A/B test audience and creative to improve performance
* Designing marketing creatives/banners for the websites and across various marketing channels including email, affiliates and social media
* Creating and improving website content and product listings to encourage customers to make a purchase via 8 websites on the Magento ecommerce platform
* Writing Copy for all areas, including internal and external blogs, SEO content, and printed materials
Key Metrics:
* Achieving sales targets
* Growing online site traffic, orders and conversion rates
* Improving customer interaction with emails e.g. open and click through rates, subscribers
* Continuous growth in social media e.g. engagement rate, followers
* Increased SERPs for major keywords
Essential Skills & Experience:
* Educated to degree level in a marketing or communications related subject
* Experience in a similar digital marketing role
* Experience of any email service platform – Dot Digital or similar preferable
* Experience of social platforms especially Facebook and Facebook Ads, Twitter and Hootsuite
* Adobe Photoshop skills are required
* Knowledge of SEO best practice
* Copywriting experience
* Strong organisational skills with the ability to prioritise a busy workload, executing an ongoing plan
* Good MS Office Knowledge (Outlook, Word & Excel)
* Good attention to detail
* Excellent written and verbal communication skills
* A positive and professional attitude
This role offers a unique and exciting opportunity for the right candidate to help shape the business at a critical point in its growth, playing a vital role within a small team and across multiple departments.
Applicants should also provide a covering letter summarising key strengths, what unique value you can bring to the role and what experience you have that is most relevant to the position.
Hours of work: 8:30am to 5:30pm Monday to Friday
Salary: £26,000 – £27,600per year dependent on experience
Job Location: Hitchin
Required education: Bachelor’s Degree
Required experience:
* Ecommerce: 1 year
Required language: English