Digital Marketing Manager
Full job description
Tate
Salary: £36,000 – £48,000 per year
The company is a global provider of reliable networking devices and accessories. The company is consistently ranked by analyst firm IDC as the No. 1 provider of WLAN and broadband CPE devices*, supplying distribution to more than 120 countries and serving hundreds of millions of people worldwide.
Key Responsibilities:
· Leading the e-com channel marketing activities including planning, developing, executing accounts/channel marketing plans;
· Working with sales team, understand the e-com accounts/channels needs and delivering added value marketing support;
· Attend customer marketing related meetings, negotiate plans and costs to make sure the best ROI for company’s interests;
· Digital marketing activities, primarily through digital means such as search, social media, affiliate, viral, marketing;
· Cooperate with local/HQ/West Europe team members to deliver excellent executing, including in-house design communication, out-sourcing supplier agency management;
· Develop and maintain training documentation, including sales and operations training;
· Create sophisticated PR and media relations campaigns to integrate with broader marketing and communication activity;
· Contribute to the planning and execution of marketing campaigns using a range of outbound and inbound marketing tactics like for example email marketing, social media, industry events and round table meetings;
· Strong digital marketing background
Skills & Experience:
· Bachelor degree in marketing
· Experience within a broad marketing role-online and offline experience;
· Managing portfolio of products including go-to market planning, specifications and performance monitoring;
· Ability to work cross-culturally and adapt to different working practices and principles;
· Planning and organising events such as conferences, seminars, receptions and exhibitions;
· Strong knowledge of digital technologies, bid management tools and analytics packages;
· Development, management and execution of communications through various media channels;
· In-depth understanding and appreciation of all communication disciplines, including internal communications and PR with proven track record of delivery and execution;
· Ability to understand the needs of business to business environment;
· Ability to liaise closely with partners and other departments and cope well under the pressure of tight deadlines on numerous projects;
· Strong project management and organisational skills;
· Strong business and market analysis skills, have good sense of numbers;
· Excellent verbal and written marketing communication and presentation skills;
· Excellent knowledge of Microsoft Office products is essential;
Job Type:
Full-time
Required education:
· Bachelor’s
Tate is acting as an Employment Agency in relation to this vacancy.
To apply for this job please visit definitejobs.co.uk.