Digital Marketing and Communications Coordinator

This role is responsible for the day to day administration and optimisation of digital advertising activity across the these luxury brands; monitoring and reporting of brand activity on retailer websites. The role also includes some content creation and or adaption.

Key Responsibilities

Provide full support on all digital advertising activity including liaison with HQ, agencies and publishers. Ensure digital material is delivered correctly and on time. Responsible for analysis and reporting of digital communication activities. Invoice analysis and logging of costs relating to digital activity. Provide back up support on all advertising activity.

Monitoring of retailer websites to ensure that brand visibility meets brand guidelines but also enabling retailers to ensure visibility on search engines when required; liaison with retailers to ensure functionality of mandatory digital modules; liaison with third parties as necessary. Review, edit and create online copy as required to provide the correct brand tone, voice and language.

Ensure the client remain up to date on relevant digital developments; report on latest trends and opportunities and highlight occasions when these opportunities should be taken.

Maintenance of CRM database and support for CRM projects.

Provide general support to the Advertising & PR Manager; other projects on an ad hoc basis.

Experience Required

Demonstrated understanding of online marketing, PPC, SEO, social media, social media listening and email marketing

Experience of co-ordinating and monitoring digital advertising campaigns

Experience of working with or for a luxury brand desirable but not essential

Demonstrate understanding of the importance of visual communication

Proven ability as an effective communicator

Demonstrated ability to multi-task

Education/qualifications required

Immaculately presented with excellent oral and written English

A Level or equiv as a minimum standard

A passion for creating engaging content as well as all things digital essential