Account Manager – Digital
Job Description
Central Appointments
Account Manager – Digital Marketing Solutions – Bristol/South West – to £48,000
This is an opportunity to join one of the UK’s leading providers of business to business digital marketing solutions. Over the last 15 years they have built a reputation for helping some of the biggest brands across the world to understand their customer data, via services including marketing analytics, campaign management and customer insight solutions. Their reputation has been forged through the developemnt of innovative and leading-edge digital marketing solutions.
As an Account Manager you role encompasses:
- Responsibility for both a number of key accounts and ‘development’ accounts, with the aim of positioning the groups value proposition in terms of innovative digital solutions; and building long and lasting relationships with senior individuals who have responisbility for forming on-line and off-line marketing strategies.
- Understanding the client’s strategic marketing objectives in terms of customer acquisition, retention and churn.
- Bringing new and innovative ideas to your clients to add value to their digital marketing effectviness.
- Putting potential opportunities in to an account plan and the business CRM system, in order that a strategy forms for the delivery of monthly and quarterly objectives.
- Expanding the contact base within your accounts and therefore influence the ability to grow revenues within your accounts.
- Accurately briefing Account Executives and Production staff with clear timescales and outcomes.
- Preparing and delivering monthly client reports to the VP Client Services.
Your key accountabilities are for:
- client retention
- Contract renewals
- Client upsell
You must be able to demonstrate:
- 2-3 years commercial experience, gained in a marketing agency or within a marketing department.
- A good understanding of marketing databases, campaign management process, campaign response analysis, customer profile analysis, train of thought software (Alterian) and data cleaning processes
- Good experience in client / customer management.
This is an outstanding opportunity to work within a dynamic business, where talented individuals can enjoy rewarding careers based on recognising achievement.
The role is immediate so please forward your CV and application asap.
To apply for this job please visit definitejobs.co.uk.