Marketing Manager

Salary: £48,000 per year

We are recruiting for a Marketing Manager with building products sector experience who has worked within a fast paced B2B environment. The Marketing Manager will take on responsibility for the management and delivery of all marketing activities for a set number of brands within the product portfolio.

As the Marketing Manager you will:

* Develop a strategic marketing plan that clearly articulates the agreed positioning to differentiate the product offering and maximises its potential.

* Develop clear and measurable goals for all marketing activity.

* Develop and execute multi-channel campaigns for the agreed brand strategy.

* Ensure brand values are reflected in all key touch points.

* Build relationships and partnerships with key industry players, agencies, and vendors.

* Have responsibility for the day to day management of the marketing budget, creating annual, quarterly and monthly campaign spend and sales forecasts.

* Produce reports for senior management summarising activity and ROI.

* Work closely with external sources to design marketing materials (brochures, adverts etc.,) and to source new advertising opportunities.

* Manage the website strategy development ensuring that the content and the user experience is optimised to improve funnel metrics.

* Monitor and report on competitor activity.

* Influence and guide junior colleagues.

To be considered as the Marketing Manager you will need:

* A degree (or similar) in marketing.

* Experience as a Marketing Manager ideally from a fast paced B2B environment such as building products, building envelope or fenestration (façade, glazing, doors, windows etc.,)

* A professional qualification (CIM, IDM or similar).

* To possess a technical and analytical mindset with the ability to translate data into meaningful actions and information.

* Project and Campaign management experience, ideally with product management and communications expertise.

* To be a creative thinker who can conceptualise ideas into promotional tools.

* Experience of multi-channel marketing.

* Experience of creating and implementing campaigns using digital channels (email, web, social media and third parties).

* Knowledge of a wide range of marketing techniques and concepts to best promote a business.

* To be articulate with a high standard of literacy, strong analytical and organisations skills with the ability to work to deadlines and meet competing demands.

If you have the following experience that would be advantageous:

* Experience of managing third party suppliers (Agencies, Printers etc.,)

* An understanding of Project Management Tools (Monday, Basecamp etc.,)

* Budget management experience.

On offer is a basic salary of up to £48,000per year plus bonus (negotiable based on experience and current package) and the opportunity to join a well-established brand and industry leader within their product sector in what is an exciting period of growth for them.