Digital Marketing Manager

Salary: £36,000 – £48,000 per year

DIGITAL MARKETING MANAGER

30K TO 40K BASIC PLUS GREAT BENEFITS

BASED WALKDEN, MANCHESTER – HOME AND OFFICE WORKING AVAILABLE

Our client is a really exciting business that have been involved in the travel and tourism industry for many years. With a great reputation they offer a great working environment with the chance to go to some really cool events, and if you are into your sport and health then even better! We are now looking to recruit a Digital Marketing Manager to support the Marketing Director and lead the marketing function. With an emphasis on all things digital, we are looking for someone talented, technically strong in SEO and PPC and with good management skills.

Main Responsibilities:

* Lead the marketing team and help the executives develop

* Develop robust and innovative digital strategies

* Implement a variety of techniques to drive traffic to company pages and generate interest in company products and services

* Develop and implement SEO and PPC strategies

* Work with the wider team to create and amplify engaging written, graphic, and video content

* Website management – working with 3rd party suppliers to manage and prioritize workload, gather and project manage internal business requirements

* Monitor digital performance and produce regular reports

* Conduct continuous data analysis to drive strategic opportunities.

* Be accountable for innovation within the paid media and organic space with emerging digital trends.

* Oversee marketing intelligence and providing actionable insight to internal stakeholders

* Innovate and present new marketing platforms and strategies

* Forecast marketing campaign growth and ROI for marketing campaigns

* Use Google Analytics, Google AdWords, and other relevant sites

* Work collaboratively with all areas of the business

Skills and experience

* Possess strong experience within Digital Marketing

* Ideally have digital marketing management experience

* Be technically strong in SEO and PPC

* Able to devise innovative digital strategies

* An interest or experience in leisure, tourism or sport industries would be an advantage but not essential

* Must be passionate and ambitious with excellent communication skills

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